In her talk during the Saturday Evening Session of General Conference, Sister Sharon Eubank told a story about a member of the Church in Syria sending her a homemade cookie in gratitude. Sister Eubank has partnered with Crumbl to mass-produce the exact same pistachio cookie for the American market.
Members watching were surprised to see an unskippable 90-second ad in place of the congregational hymn halfway through the session. When the ad started, President Dallin H. Oaks said, “I don’t think I know this song.”
Sister Eubank appeared ecstatic to announce the new partnership. “I’ve always loved Crumbl. They’re the best—way better than Chip. #SorryNotSorry.” Die-hard Chip stans have reportedly planned a protest outside her home.
The agreement will allegedly last for the next four to nineteen months. There is no indication whether or not more cookies will be added into the Eubank line. A portion of the proceeds from each sale will go to Latter-Day Saint Charities and the activities budget of the Provo YSA 216th Ward.