Crumbl Releases Exclusive New “Utah” Flavors

The Utah-based cookie company that has been spreading across the country for the last four years is returning to its roots in the second driest U.S. State. The new cookie concoctions include green jello, diet coke, and funeral potatoes.

Founders Jason McGowan and Sawyer Hemsley explained their inspiration saying that they, “truly believe that Utah cuisine is the best that there is.”

They are happy to not just be catering to the tastebuds of fellow Utahns but also catering to the lifestyle. “Our wedding cake cookies are a budget and timeline-friendly wedding cake alternative.”

Response to the new line has been overwhelmingly positive with the new cookies going faster than BYU parking spots on a weekday. 

There are, however, customers that are less than happy. Brieagh Maddylenn says she was excited to try the diet coke cookie until she realized it does not have all of the same attributes as diet coke.

“What is the point of a diet coke cookie that is 800 calories?”

With the Utah-themed launch being otherwise successful, the trend is spreading to other industries. Reports say that Sodalicious and Swig are currently competing to perfect a funeral potato drink.